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Discover our latest articles and blogs
Marketers' CRM: 5 Steps to Capture Intent Without Forms With App Clips
CRM first playbook: five steps to capture intent without forms. Use chat, ad native leads, intent data, unified CRM, and App Clips to reengage shoppers.
Four message Preorder Push Notifications for Shopify Stores That Convert
Practical, copy first push templates, Shopify safe triggers, and a four message preorder sequence that reaches iOS shoppers without email or phone.
App Clips and Research: Product Recommendation Pushes for E-commerce
A practitioner playbook for e-commerce: research-backed recommendation models, App Clips evidence, ready templates, A/B tests, and metrics that track...
Fix iOS Reach: WooCommerce Push, Merchants' Order Alerts and App Clips
Set up WooCommerce push to deliver staff order alerts, re-engage shoppers with web push, and use App Clips to reach iOS users. Includes testing checklist...
70.22% Abandonment: Calculate Push Notification ROI for Merchants
Calculate and maximize push notification ROI for merchants. Use an incremental revenue formula, a $60 AOV worked example, attribution checks, holdout...
1 Million User Evidence: Throttle Ecommerce Pushes to 1–2 Sends/Day
Use evidence-first push throttling for ecommerce: start with a 1–2 sends per day baseline, respect APNs/FCM/Chrome quotas, and enforce priority, backoff,...
Reengage Anonymous Shoppers in 1–4 Hours With App Clips
Practical, privacy-first guide to reengaging anonymous shoppers using Apple App Clip ephemeral notifications—step-by-step setup, measurement, messaging,...
Post-Purchase Push for Ecommerce: App Clip Sequences and Legal Guide
Practical post-purchase push playbook for ecommerce: App Clip sequences, message templates, timing rules, and a legal opt-in checklist.
Shopify App Clips for Merchants: Launch Without Rebuilding Your Stack
Build Shopify App Clips that turn mobile ads into sales. Covers AASA links, 15/50 MB sizing, testing, and launch options without an in-house iOS team.